White Paper
Users earn for their attention
Users maintain privacy as they earn BAT for viewing ads.
Sign up for Brave RewardsBAT – Making Crypto and DeFi accessible and useable for everyone
Crypto and DeFi are hard to use and the $330 billion digital advertising industry is failing users, publishers and advertisers. With Basic Attention Token and Brave we want to take Crypto to the next 1B users and solve the endemic inefficiencies and privacy violations hobbling the digital ad industry.
BAT has seen stunning results since its integration into the Brave browser’s first global private ad platform: 30 million monthly active users, 10 million daily active users, 1 million verified creators accepting BAT, millions of wallets created, thousands of ad campaigns with leading brands, and growing utility in the most innovative names in blockchain gaming. The results make BAT one of the most, if not the most, successful alt–coin projects to date. For the latest figures, you can visit brave.com/transparency.
Bringing DeFi to the BAT ecosystem
Brave wallet
The foundation for mass adoption of crypto and DeFi
DeFi and NFT support
Buy crypto with credit and debit cards, crypto assets, and more
Manage fiat and crypto payment options on desktop and mobile
Brave DEX aggregator
Defi for everyone
Multi-chain support and the best price with the lowest fees
Hold BAT and save. Receive discounts when using BAT for transaction fees.
Decentralized web
BAT utility for search engines
Utilize BAT with eCommerce
Rewards for IPNS verified content
Utilize BAT for content pinning and file sharing with IPFS
BAT Ad Ecosystem
Creators get paid for making great
content
Publishers and creators earn ad revenue and user contributions as well as tips.
Join Verified Creator Network
Advertisers get a better
return
Brave’s anonymous accounting lets advertisers know their ads’ effectiveness without violating privacy.
Learn More
First crypto application to have more than 1 million users
On Chain Transaction Volume
$382.2M
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Number of Wallets
12M
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Number of Creators
1M
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BAT IN THE BRAVE BROWSER
Monthly Active Users
30M
Daily Active Users
10.6M
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Creator Network Growth
543.3K
Verified Creators
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130.2K
Verified Creators
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72.2K
Verified Creators
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Our private ad network is a first of its kind
+2.5K
Campaigns since launch
190
Countries and counting
400
Advertisers to date
Since launch we continue to work with some of the industry's biggest brands.
Ecosystem Participants
Close to 1,000,000 participants accept BAT, including some of the biggest Internet and crypto companies.
Crypto
Advertisers
Publishers
Gaming
Search
ECommerce
BAT is made up of industry titans
Brendan Eich
Founder & CEO
Creator of JavaScript, Mozilla, Firefox...
Brian Bondy
Founder & CTO
Yan Zhu
Chief Information Security Officer
Zooko Wilcox
The Zcash Company, Mojo Nation, DigiCash...
Greg Badros
Facebook, Google...